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GLBBuy One Get One Free
147Thread Activity
Luxe MuseThu, Sep 11
COMIXIANTThu, Sep 11
TenserknotThu, Sep 11
Luxe MuseThu, Sep 11
TenserknotThu, Sep 11
Luxe MuseWed, Sep 10
So, it seems quite straightforward. Some of our products may have less demand than others, but even the ones that sell well could still be too expensive and deter customers. Therefore, much like a bundle, in this case, offering a product that would otherwise need to be purchased for free, or at a steep discount, could incentivize that customer who would rather put a dress and shoes on her character for one price, rather than perceiving the dress and the shoes as separate items that are too pricey.
Does that make sense?
Does that make sense?
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I think this idea overlaps a bit with the idea of coupons with the private option https://www.renderhub.com/my-coupons
It's true that the coupon is an active process, I mean it's not automated and it's up to the seller to send a message to their buyers.
It's true that the coupon is an active process, I mean it's not automated and it's up to the seller to send a message to their buyers.
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Luxe Muse
Karma: 4,402
Wed, Sep 10Is different in that it requires a condition to be met (buy x and you get x and y), not to mention that there is no 100% option in coupons, but also, if you give a coupon that can be re-used by the person and anyone he/she gives it to until the coupon expiration date.
A closer feature would be a bundle where the second item is priced out of the combined price.
A closer feature would be a bundle where the second item is priced out of the combined price.
Luxe Muse
Karma: 4,402
Wed, Sep 10But from a marketing perspective, there is a reason why I hear, "Why did you buy this? We did not need it," every time I go to the supermarket. 
I do not say, "I bought a bundle." I say, "But the second one was free. Look!" Hi hi hi.
I do not say, "I bought a bundle." I say, "But the second one was free. Look!" Hi hi hi.
Bobb
Karma: 638
Wed, Sep 10Don't shop on an empty stomach and always have a shopping list. Have one of your kids or your mate accompany you and carry a tazer. Whenever you reach for something that's not on your list, they are instructed to zap you. That'll keep you from buying junk you don't need.
It works at the hardware store too. I only have tools that I need and use.
It works at the hardware store too. I only have tools that I need and use.
Luxe Muse
Karma: 4,402
Wed, Sep 10At a hardware store you say, yessss, I'll blame you when I zap him 
Thanks for the laugh, now I can go to work with a wider smile
Thanks for the laugh, now I can go to work with a wider smile
I don't agree at all.
I see a general trend for prices to slowly fall as creators try/hope to get sales, and buyers continue to whine about things being so expensive and that they have no money........that''s bullshit.
I worked in 3D commercially for a bit and am well aware of the amount of time and skullsweat it takes to make something. Most creators put their souls into this stuff; making things they truly care about. They (you) deserve to be well paid for your time, inventiveness, passion and hard work.
Then there's so many buyers who whine about the cost. They have a house or pay rent. They have a car or pay bus fare. They buy food, their computer, internet, and all that other stuff that's a part of modern life. No one expects to get a free *car so why the hell should they expect free 3D items? Maybe people feel entitled because the net makes it so easy to get free content. I've proposed in other forums that everyone stop selling and tell the whiny cheapskates and freeloading pirates to go pound sand or make their own shit. I'm sure a year with no new items would make them change their tunes. I've even heard the excuse that items shouldn't cost much because it's just a hobby. I consider that to also be complete bullshit.
I guess it sounds like I'm whining now.
*I get almost free cars because I'm a cheapskate. Every so often I'll buy a well worn Honda (because of their legendary reliability) crazy cheap, and spend a few months fixing, welding and rebuilding. This car then gets driven for years. My record is about 800K kms on an 85 3-door Civic. It constantly dripped rustproofing but was perfectly reliable.
I see a general trend for prices to slowly fall as creators try/hope to get sales, and buyers continue to whine about things being so expensive and that they have no money........that''s bullshit.
I worked in 3D commercially for a bit and am well aware of the amount of time and skullsweat it takes to make something. Most creators put their souls into this stuff; making things they truly care about. They (you) deserve to be well paid for your time, inventiveness, passion and hard work.
Then there's so many buyers who whine about the cost. They have a house or pay rent. They have a car or pay bus fare. They buy food, their computer, internet, and all that other stuff that's a part of modern life. No one expects to get a free *car so why the hell should they expect free 3D items? Maybe people feel entitled because the net makes it so easy to get free content. I've proposed in other forums that everyone stop selling and tell the whiny cheapskates and freeloading pirates to go pound sand or make their own shit. I'm sure a year with no new items would make them change their tunes. I've even heard the excuse that items shouldn't cost much because it's just a hobby. I consider that to also be complete bullshit.
I guess it sounds like I'm whining now.
*I get almost free cars because I'm a cheapskate. Every so often I'll buy a well worn Honda (because of their legendary reliability) crazy cheap, and spend a few months fixing, welding and rebuilding. This car then gets driven for years. My record is about 800K kms on an 85 3-door Civic. It constantly dripped rustproofing but was perfectly reliable.
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guy91600
Karma: 12,055
Wed, Sep 10Offering one or more free products also allows you to promote the quality of your work without buyers taking a financial risk. It is with this in mind that there are a few in my shop.
Luxe Muse
Karma: 4,402
Wed, Sep 10I understand your point, although what I was thinking about might be more about how you would manage your inventory as a seller.
For example, my little Isabella is precious to me. My youngest one collaborated with me in making her promo shots, selecting her clothing, and so on. However, people do not seem to like her as much as they like my other characters in comparison (time in store plus sales).
So, I do not want to give her away for free. I even have improvements for her in the pipeline. However, if I want more people to own her, I know that improving her eyelashes or adding a new corrective morph will not be enough. So, perhaps some who buy my other products could give her a chance to show up, and maybe they will realize she is as versatile, easily toonified, works well with plenty of animations, and so forth. Then they might consider her for a commercial or a shot for their gallery, and so on.
I am not sure if I am making much sense. However, it is not just about giving away a free item, but more of a marketing tool.
For example, my little Isabella is precious to me. My youngest one collaborated with me in making her promo shots, selecting her clothing, and so on. However, people do not seem to like her as much as they like my other characters in comparison (time in store plus sales).
So, I do not want to give her away for free. I even have improvements for her in the pipeline. However, if I want more people to own her, I know that improving her eyelashes or adding a new corrective morph will not be enough. So, perhaps some who buy my other products could give her a chance to show up, and maybe they will realize she is as versatile, easily toonified, works well with plenty of animations, and so forth. Then they might consider her for a commercial or a shot for their gallery, and so on.
I am not sure if I am making much sense. However, it is not just about giving away a free item, but more of a marketing tool.
Luxe Muse
Karma: 4,402
Wed, Sep 10Oh, what I should have also said is that I agree completely with your view on how artists value their work. You must give it the value yourself. Do not wait for the customer to give it to you.
Some customers are wonderful. I have a few who talk to me, and they are so kind. They do not even want coupons, which I sometimes give to repeat buyers who are kind and respectful in private.
But yes, there are those who wait for you to make a very cheap sale so they can grab your item and pirate it, because they will not even pay a fair price to steal from you. Hi, hi,, hi
Some customers are wonderful. I have a few who talk to me, and they are so kind. They do not even want coupons, which I sometimes give to repeat buyers who are kind and respectful in private.
But yes, there are those who wait for you to make a very cheap sale so they can grab your item and pirate it, because they will not even pay a fair price to steal from you. Hi, hi,, hi
Luxe Muse
Karma: 4,402
Wed, Sep 10@Guy, I also agree with you that giving away a free item is a viable mechanism to attract buyers. But it is a double-edged sword, in my opinion. Perhaps, when you are small like me with only a handful of things in the store, it does not make much sense. I tried it, and I had hundreds of downloads in just a couple of days with only one rating given.
Perhaps my free item was the worst, most awful character they ever got for free, or perhaps that was not it. I will never know, because I did not get a message about issues with her, a comment, a suggestion for improvement, nothing, only downloads.
Perhaps my free item was the worst, most awful character they ever got for free, or perhaps that was not it. I will never know, because I did not get a message about issues with her, a comment, a suggestion for improvement, nothing, only downloads.
Luxe Muse
Karma: 4,402
Wed, Sep 10One way to think about this feature, similar to a buy-one-get-one-free offer, is that if I buy something at the grocery store and receive one free, but then realize the free item has expired when I get home, I can go back and exchange it because in reality, I know I paid for it.
If this makes sense?
If this makes sense?
I mentioned that with a bundle, you can almost achieve the same result. You simply price the item with more inventory and fewer sales accordingly. However, the problem with bundles, in my opinion, is that the likes and ratings do not go to the individual item they like. You also combine the promotions from all your items in the bundle.
I do not make nude shots, not even for my adult characters, let alone for the children. But if you make adults and children where you do showcase the adult body for the customer to see... everything... then you end up with an odd-looking bundle, if this makes sense.
I do not make nude shots, not even for my adult characters, let alone for the children. But if you make adults and children where you do showcase the adult body for the customer to see... everything... then you end up with an odd-looking bundle, if this makes sense.
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guy91600
Karma: 12,055
Wed, Sep 10@Luxe Muse
It's true that we're in two completely different industries. It's possible to create a piece of clothing in a day, so offering it for free to get noticed is possible and a good idea. The same goes for a small piece of furniture like a chair, a table, or a simple bed.
Creating a character takes much more time, and the idea of offering a second one at a discount makes sense.
It's true that we're in two completely different industries. It's possible to create a piece of clothing in a day, so offering it for free to get noticed is possible and a good idea. The same goes for a small piece of furniture like a chair, a table, or a simple bed.
Creating a character takes much more time, and the idea of offering a second one at a discount makes sense.
guy91600
Karma: 12,055
Wed, Sep 10For example, a few hours ago I posted "Dynamic Ballet Dress for G8f" for free, it has 29 views and 16 downloads. The idea is just to make this old dynamic clothing technology known as an alternative to dForce. I'll probably make other clothes that I'll sell.
Luxe Muse
Karma: 4,402
Wed, Sep 10You need to start making "Dynamic Ballet Dress for G9F" so I can snatch
Luxe Muse
Karma: 4,402
Wed, Sep 10Joking aside, I think it could be a valuable marketing tool if used correctly. However, like the person mentioned below this post, it could become a nightmare in the making if misused by vendors.
But I like to be positive and think most of us are not in the business of annoying our customers. Why would we? We also know what it is like to be a customer.
But I like to be positive and think most of us are not in the business of annoying our customers. Why would we? We also know what it is like to be a customer.
I get the thought, but it also just made me have flashbacks to one of the most annoying trends at DAZ that has thankfully (mostly) gone away. The dreaded "outfit bundles" that surged out of nowhere - where an outfit that would normally be a single product was suddenly being sold separately as a shirt, shoes, pants/skirt/shorts, jacket/vest/whatever, accessories, etc... for like $4-$5 each, or as a bundle for $20 (or whatever. Yet an outfit by the same vendor with the same types of clothing and accessories involved was normally around $12-$15.
Case in point, right now the Aurola Warrior outfit bundle by Beautyworks is $29. Most of their normal outfits are around $25. The individual items are all on the "outlet sale" for $3.99, so its cheaper to buy them separately, but they are normally $15 each. And since one is just the arm guard, a second is a belt and shoulder pad, and a third is leg armor, it would make no sense to buy them without buying the full outfit. Collectively, they look nice together, but apart from the dress, the individual items just leave a "why?".
Case in point, right now the Aurola Warrior outfit bundle by Beautyworks is $29. Most of their normal outfits are around $25. The individual items are all on the "outlet sale" for $3.99, so its cheaper to buy them separately, but they are normally $15 each. And since one is just the arm guard, a second is a belt and shoulder pad, and a third is leg armor, it would make no sense to buy them without buying the full outfit. Collectively, they look nice together, but apart from the dress, the individual items just leave a "why?".
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guy91600
Karma: 12,055
Wed, Sep 10As for Aurola Warrior, you're right, it's incomprehensible! Why pay $29 when you get the same thing for $16!
In my opinion, he forgot to lower the price of the bundle !
In my opinion, he forgot to lower the price of the bundle !
Luxe Muse
Karma: 4,402
Wed, Sep 10Great point! Yes, I hated that too, just like I do not like right now the "addon" for slim/curvy/HD, etc.
For example, I have Alexa (well, she is temporarily not available), but for her, and for my Yunae, I made a base figure, and then on top I layer her young and adult morphs/options. I felt I would be doing wrong by my customers if I sold them each individually, because they share many things such as that base figure and all its corrective morphs and some textures.
For example, I have Alexa (well, she is temporarily not available), but for her, and for my Yunae, I made a base figure, and then on top I layer her young and adult morphs/options. I felt I would be doing wrong by my customers if I sold them each individually, because they share many things such as that base figure and all its corrective morphs and some textures.
Bobb
Karma: 638
Wed, Sep 10I like that kind of sale IF it doesn't undercut the original price of the items. Everything together should cost the same as the bundle, or a bit more. The rationale is that I rarely want the entire bundle, maybe just the shoes, and I hate having to buy a bunch of stuff I won't use just to get that one gorgeous pair of heels.
fvdom
Karma: 178
Wed, Sep 10I get that idea, but that outfit is one where it just doesn't make sense. Like the dress is fine as its own thing, but the arm armor, leg armor, and belt and shoulder pad as their own things just make no sense. Like, why get just a stylized shoulder pad that doesn't match anything other than the rest of the set?
fvdom
Karma: 178
Wed, Sep 10And Luxe, totally agree with you right now. I have a few wishlisted characters with the slim/petite "addon" that are $3.99, but the base model is still like $50. Sorry, for $50 we should get more than just "base" character. I can come here and get 5-10 characters, depending on creator, for that price and have multiple shape morphs for them included.
Bobb
Karma: 638
Wed, Sep 10With Sci-fi and fantasy items yes, they usually go together and would look odd on their own.
I'm thinking more about regular fashions where someone sells a dress that's much like many dresses I already have (ok...my digital girls, not me) but I (again...it's my girls who want the items) desperately want the gloves and the gorgeous pumps.
Not that I have a thing for shoes.
.....really.
I'm thinking more about regular fashions where someone sells a dress that's much like many dresses I already have (ok...my digital girls, not me) but I (again...it's my girls who want the items) desperately want the gloves and the gorgeous pumps.
Not that I have a thing for shoes.
.....really.
Don't we have bundled packages already that can have various discounts tacked on to them?
There are also (automated?) PMs that offer discounts to people who buy a product.
There are also (automated?) PMs that offer discounts to people who buy a product.
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Luxe Muse
Karma: 4,402
Wed, Sep 10Mhm, yes we do. I mention how a bundle could be used and is similar to this suggestion in one of the posts above.
In this idea, you know the product that sells, and that is where you place the most effort to promote what the customer will be getting. Meanwhile, the other items retain their own promotional content undisturbed. If this makes sense. In other words, the customer will simply get the extras added to his account when he purchases that one item he is really interested in. However, the main sales speech, promo, or marketing language lives only in the item you have set up. Whereas for the bundle, you are limited to one icon, and it combines all the promos from the items within the bundle, which can be trial and error. You cannot control which promo shows first.
In this idea, you know the product that sells, and that is where you place the most effort to promote what the customer will be getting. Meanwhile, the other items retain their own promotional content undisturbed. If this makes sense. In other words, the customer will simply get the extras added to his account when he purchases that one item he is really interested in. However, the main sales speech, promo, or marketing language lives only in the item you have set up. Whereas for the bundle, you are limited to one icon, and it combines all the promos from the items within the bundle, which can be trial and error. You cannot control which promo shows first.
Wouldn't it be the same to just offer two versions; one with the other stuff and one without. If both are on the website but you discounted the bundle version to be the same as the non bundle version, wouldn't that, in effect, create the same incentive?
Can't help but notice that Daz were doing this very thing with quite a few bundles. For example I bought the "Secluded Living Bundle" from the Outlet Store for the same price as the individual items which were also available in the Outlet Store for. In other words, it was perfectly possible to buy a bundle for the same price as they wanted for each individual item, so naturally I went for the bundle.
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Luxe Muse
Karma: 4,402
Wed, Sep 10I do see your point, and it makes perfect sense unless there is a specific reason not to mix the products. Perhaps my idea is more nuanced to my situation than I originally thought, where I cannot offer both or more items in the same package.
However, if we focus on the marketing strategy alone, BOGO is highly effective if used well. It not only boosts short-term revenue through increased transaction volumes but also helps clear excess inventory, introduces new buyers to products they might not otherwise try, and promotes customer loyalty by associating your name with generosity and affordability.
However, if we focus on the marketing strategy alone, BOGO is highly effective if used well. It not only boosts short-term revenue through increased transaction volumes but also helps clear excess inventory, introduces new buyers to products they might not otherwise try, and promotes customer loyalty by associating your name with generosity and affordability.
COMIXIANT
To be honest, the way things are, what with AI and Piracy, I doubt that scraping together some income from this game is even feasible these days unless the price realistically refelects the current situation, and the time spent creating the content.
All I know is, if I ever got into the business of releasing content, it would have to be premium content only, and it would not be cheap!
Karma: 1,447
Thu, Sep 11To be honest, the way things are, what with AI and Piracy, I doubt that scraping together some income from this game is even feasible these days unless the price realistically refelects the current situation, and the time spent creating the content.
All I know is, if I ever got into the business of releasing content, it would have to be premium content only, and it would not be cheap!
Luxe Muse
Karma: 4,402
Thu, Sep 11I understand, and yes, it is not easy. I chose the worst time myself to resume my hobby / hope of a business after such a long hiatus. I know an artist who is one hundred times better than I will ever be, and he will not touch DAZ or even ZBrush again, even though I have been begging him. But I understand him as well.
The less demand is not about price at all, it's about most the products being offered are all too similar and not unique. There is a lot of regurgitation in all the marketplaces.
There is no reason to buy, if a customer already has something similar in their library.
If you want to sell more content, make unique items that are completely different from what is already available.
here is an example of a product that probably sells well, and never needs much discounts to still go into people's shopping carts.
https://www.renderhub.com/appeal-2-audacity/bestsellers-bookstore-for-daz-studio-environment
There is no reason to buy, if a customer already has something similar in their library.
If you want to sell more content, make unique items that are completely different from what is already available.
here is an example of a product that probably sells well, and never needs much discounts to still go into people's shopping carts.
https://www.renderhub.com/appeal-2-audacity/bestsellers-bookstore-for-daz-studio-environment
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Luxe Muse
Karma: 4,402
Thu, Sep 11I understand your argument, and although in my view it deviates from context, I also see how it could be related. Appeal to Audacity is a great artist, and not all of us make every single product succeed, nor does every single thing we do appeal to the majority of content creators, artists, and so on.
Take Appeal's Adjutant uniform, for example. He or she sells all pieces separately. The boots are a 6-dollar product, the bike is another product, and so forth. They all have buyers who could have formed this generous view of the artist I mention above, had they paid a little extra perhaps, but got one of the items sold separately for free.
Even more so, perhaps his or her Polaris dress, which has no ratings but seems aligned in design with the Adjutant uniform, could have been that free item his or her customers get, forming that opinion of the artist, and later coming back for more because "he or she always gives me the best value for my money."
Take Appeal's Adjutant uniform, for example. He or she sells all pieces separately. The boots are a 6-dollar product, the bike is another product, and so forth. They all have buyers who could have formed this generous view of the artist I mention above, had they paid a little extra perhaps, but got one of the items sold separately for free.
Even more so, perhaps his or her Polaris dress, which has no ratings but seems aligned in design with the Adjutant uniform, could have been that free item his or her customers get, forming that opinion of the artist, and later coming back for more because "he or she always gives me the best value for my money."
Tenserknot
Karma: 6,286
Thu, Sep 11I was mostly responding to your comment in the first post suggesting a product is "too expensive"
I firmly believe that lowering the price does not help content producers. What does help them, is unique products that people want.
I firmly believe that lowering the price does not help content producers. What does help them, is unique products that people want.
