Frequent Buyer Program (CLOSED)

I as asked by Foxy 3D to present this as a separate topic. The idea is to have a Frequent Buyer's program. The goal is to reward your top buyers with discounts or rebates based on their purchases. However, instead of setting the rewards at a fixed level, you set it as a percentage. The advantage to the website is that only a fixed number of buyers will be able to reach these goals and you will be creating competition among your customers increasing over all sales.

No customer knows how much other customers are buying. So mentally they are thinking to themselves ... "If I buy this one extra item or these two extra items it might move me to a higher reward level" ... which is going to increase over all sales because instead of putting something on a wish list, the customers will be more inclined to make those purchases hoping to put them in a higher reward level.

The reward levels are Bronze, Silver, Gold & Platinum. I have two ways to determine the reward levels :

Approach A:

Platinum = top 10% of sales
Gold = 10-20%
Silver = 20-30%
Bronze = 30-40%

or Approach B:

Platinum = top 5% of purchases
Gold = 5-10% of purchases
Silver = 10-20% of purchases
Bronze = 20-40% of purchases

The rewards need to make the next level desirable so I recommend the following

Bronze reward = 1%
Silver reward = 3%
Gold reward = 6%
Platinum reward = 10%

The rewards could also be done in one of two ways.

First Way : Offer a credit based on the previous month's purchase. Bronze would get a 1% credit, Silver a 3% credit, etc.

Or Second Way : offer a discount on the following month's purchases based on the level obtained. So a bronze member would get 1% off of everything. Silver would get 3% off, etc.

Honestly I think this overkill.

While I think RenderHub should definitely add a reward/ frequent buyer program all they need to do is add something like a "cashback" award like Renderotica does. 1 point is worth 1 cent. Heckuva lot easier to implement and keep track of.

Can even implement something like what Renderosity does and award different points to encourage participation.

Make a forum post? 0.1 point.

Post a product review? 0.4 points.

Upload an image to the public galleries? 0.2 points.

Buy a product that costs $10.00? Get 10 points

Buy a product that costs $4.00? Get 4 points.

Make the points expire at the end of the following from the month they were earned so people don't just accumulate a huge stash of points.

So if I earned 50 points in January and 100 points in February, I have 150 points I can spend in February, but if I don't 50 of them will expire the end of February leaving me with only 100 left come March. (This is what Kroger does with Kroger fuel points for example.)

I'd be fine with some sort of rewards program like you see on the other sites. Then you don't feel too bad about having just missed out on a sale, since you spent your way to a discount on a future item. I don't know if it should come with some sort of expiration date, like some places have.

Thank you for your feedback, and for posting this new idea in the appropriate place.

Your idea is great, but like @atl3dartist said above, it should not be so complicated.
Right now, the coders are working on some new features for vendors (that will eventually benefit the customers).
After that, they will addressing some feature requests like yours.

In the meantime, if anyone else would like to provide feedback on this, please do.
The more people that request certain features, the quicker I see them get added.

I am both a vendor and a customer on RenderHub (I'm business partners with Causam3D)

I prefer a system be simple
I find Daz's complex and interlocked sales to be tedious
Their current expiring 'token' system does not fit well with my buying tendencies over there

Rotica's point system is straightforward
You get points and each is worth half a cent at time of purchase
But the points expire so you need to use them or loose them

Rosity's point system works better.
Points never expire and you use them to buy a gift certificate ($5/$10/$50) which does expire.
I can bank my points and not worry about it and when I go to purchase I buy a gift certificate and use that on my purchase.

I don't recall how that worked for the creative artist....I was less directly involved with interacting with Rosity when Causam3D was there and didn't look as closely at individual sales.

Generalizing the theme of the discussion, the topic is customer retention and how to reward loyal customers.
I see 3 ways to approach the subject:
*) the seller makes a discount on one or more products (this already exists on Renderhub "Store Coupons") for all Renderhub customers
*) the seller rewards his customers (all or only a few) in this case it is a system to put in place. The equivalent of the current "Store Coupons" but whose code is distributed by the seller to his customers
*) the site (Renderhub) implements a point system.
the points that can be acquired as a percentage of the amount spent on purchases, or for participation in the upload site of an image or intervention in a forum. In this case Renderhub being the only one to participate financially in the kitty it is normal that it decides alone how to feed it.

How is this coming along? Thought I'd check in on this.

This post has just been put back at the top of the list and I have just read it again, finally one of the proposals amounts to granting a reduction according to a monthly karma!